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Keeping A Finger On the Pulse.

Allegiance Health is a community owned and locally governed multi-facility, regional health system serving greater Jackson County, Michigan. Allegiance Health is comprised of more than forty different facilities and employs approximately 3,500 people. Allegiance Health asked SilverTech to create a long-term digital strategy plan in alignment with the organization's business goals and overall strategic plan to ensure the health system continued to lead the charge toward newest trend in healthcare marketing - participatory medicine.

A Healthy Exercise For All.

As experienced healthcare marketers, SilverTech knew just what the doctor ordered and got right to work with stakeholder, market and competitive research, persona development, a full asset and content inventory, an evaluation of recent digital marketing campaign performance and put together a step-by-step plan to get the healthcare system from where they were to where they want to be in terms of the strategic vision set by corporate executives. SilverTech was happy to present the final plan to the entire health system executive board.

More Than Skin Deep.

SilverTech was commended by Allegiance marketing, executive and IT leaders for making recommendations that seriously and intelligently considered the complex technical environment that hospital and health system leaders are challenged with.


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