VICE PRESIDENT, STRATEGY AND CLIENT SUCCESS
As the VP of Strategy and Client Success, Mike is dedicated to providing top-notch client service and leads the Account Services, Strategy and Digital Marketing teams. Mike and his teams aim to build lasting partnerships with our clients while delivering digitally-led marketing plans and activities that are grounded in strategic insight. Prior to his time at SilverTech, Mike achieved extensive experience in strategy, planning and account services for various industries, including financial services, healthcare, CPG, tourism and retail. With Mike at the helm, clients can rest assured each decision is made with their business goals in mind, creating a relationship that feels like an extension of their team.
In his free time, Mike volunteers on the Board of Directors at Stay Work Play New Hampshire, an organization dedicated to attracting and retaining more young people in New Hampshire.
11/17/25
Bedford, N.H. — November 17, 2025 — SilverTech, a leading national digital experience agency, has been awarded a Silver Davey Award for its exceptional website redesign for the Canaveral Port Authority (Port Canaveral). The honor recognizes SilverTech’s excellence in digital craftsmanship, user experience innovation, and strategic storytelling for one of the world’s most dynamic cruise and cargo ports.
Port Canaveral, one of the world’s busiest cruise and cargo ports located in Florida, partnered with SilverTech to reimagine its digital presence as a modern, high-performing gateway that reflects the Port’s global stature and diverse audiences. The redesign focused on improving user accessibility, streamlining content for diverse audiences (cruise passengers, cargo clients, local stakeholders), and aligning the site’s architecture with the Port’s strategic growth ambitions.
“We are honored to be recognized by the Davey Awards for a project that embodies the intersection of design excellence, data intelligence, and purposeful storytelling. This recognition reflects the collaborative spirit between our teams and our shared commitment to delivering digital experiences that truly move people and business forward,” Jeff McPherson, Chief Growth Officer at SilverTech.
The Davey Awards is an international awards program honoring outstanding marketing and creative work from the best small agencies, firms, and creators around the world. Judged by the Academy of Interactive and Visual Arts (AIVA), the competition celebrates the power of creativity executed with agility and sophistication. Earning a Silver Award in the Websites category positions SilverTech among the top echelon of agencies delivering enterprise-grade digital innovation. SilverTech’s redesign of Port Canaveral’s site joins an elite set of projects recognized for design excellence, usability, and measurable impact.
1. A unified content management platform to allow Port staff rapid updates, better SEO, and improved mobile-friendliness.
2. A refreshed visual system that reflects Port Canaveral’s brand as a global gateway and vibrant local asset.
3. Enhanced navigation and search to serve distinct audiences: cruise travelers planning their visit, cargo clients reviewing logistics services, and local community members seeking information.
4. Performance metrics post-launch showed increased user engagement, reduced bounce rates, and enhanced content accessibility for multiple user segments.
The result is a website that is as functional as it is visually compelling while optimized for engagement, scalability, and long-term growth.
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