APPLIED AI STRATEGIES

  • Home
  • Applied AI Strategies

DRIVE GROWTH WITH STRATEGIC AI BUILT ON YOUR DATA

The question isn't whether to use AI, it's how to use it effectively. SilverTech helps organizations turn their data into real business outcomes by putting AI and machine learning to work in ways that make a difference. This includes creating more personalized digital experiences, improving search and chat, and using predictive analytics to anticipate customer needs. With the right data strategy, you can leverage AI and machine learning to automate processes, uncover trends, and make smarter decisions at scale, today. It's not about chasing hype; it's about using the data you already have to work smarter and move your organization forward.

CORE CAPABILITIES

  • Data Modeling
  • Data Integration
  • AI Personalization
  • AI Analytics & Insights
  • Conversational AI
  • Site Search
  • Security Monitoring
  • Recommendation Engines
  • Custom AI & LLM Solutions
Independent Bank webinar cover image

LIVE CHAT: HOW AI-POWERED PERSONALIZATION TRANSFORMED INDEPENDENT BANK'S DIGITAL EXPERIENCE

Learn how Independent Bank transformed their digital experience with AI-powered search & personalization, achieving a 400% increase in business banking site traffic, 169% increase in total users, and 98% increase in sessions all in under 6 months.

DON'T JUST TAKE OUR WORD FOR IT

ADVANCING DIGITAL MATURITY THROUGH DATA AND MACHINE LEARNING

Fulton Bank partnered with SilverTech to elevate its digital maturity by unlocking the full potential of its first-party data. SilverTech merged demographic, transactional, and behavioral data with machine learning predictions to create dynamic, personalized web experiences. Using a phased approach, they delivered tailored journeys, targeted promotions, and next-best product recommendations. The enhanced data infrastructure now powers more intelligent, personalized engagement across all digital channels.

Robot hands holding mobile phone

GENERATIVE ENGINE OPTIMIZATION (GEO) VS. TRADITIONAL SEO: THE FUTURE OF SEARCH AND CONTENT STRATEGY

How does GEO align with SEO, and how does it differ? Check out our blog to find out how you should optimize your content for both traditional and AI-driven searches.

ARE YOU LEVERAGING YOUR DATA AND AI CAPABILITIES?

We can help you make the most of your data and today's AI capabilities. Ask us how you can get started today.

FAQs

AI-driven personalization analyzes customer data and behavior patterns to automatically deliver tailored content, product recommendations, and experiences to each visitor. SilverTech implements personalization engines integrated with your existing systems, trains models on your specific business context, and continuously optimizes performance to increase engagement and conversions across your digital channels.
Businesses use AI and machine learning to automate repetitive tasks, predict customer behavior, personalize marketing campaigns, improve customer service through chatbots, optimize pricing strategies, and uncover actionable insights from data analytics.
Conversational AI powers chatbots, virtual assistants, and voice interfaces that understand and respond to human language. Implementation involves integrating these tools for customer support, lead qualification, appointment scheduling, and 24/7 assistance. SilverTech develops conversational AI solutions trained on your specific business context and integrated with your existing systems.
AI-powered site search uses natural language processing and machine learning to understand user intent, handle misspellings, provide relevant results, and learn from user behavior. Effective implementation delivers personalized search experiences that improve conversion rates. SilverTech builds AI search solutions that continuously improve relevance across your digital properties.
Successful AI projects require quality data relevant to your objectives—customer transaction history, website analytics, CRM data, product information, user interactions, and behavioral data. SilverTech assesses your current data quality and availability, then designs a strategy that leverages existing data while identifying opportunities for enrichment where needed.

SilverTech Honored with Three 2025 Kentico Partner Excellence Awards

11/19/25

Recognition Highlights SilverTech’s Commitment to Innovation, Growth, and Client Success

Bedford, NH — November 19, 2025SilverTech, a leading national digital experience and technology agency, has been recognized by Kentico with three prestigious 2025 Partner Excellence Awards: Xperience by Kentico Certification Excellence, New Business Growth Excellence, and Customer Retention Excellence. These honors celebrate SilverTech’s outstanding performance and leadership within the Kentico global partner network. 

The Xperience by Kentico Certification Excellence Award recognizes SilverTech’s deep technical expertise and commitment to maintaining the highest standards of certification across its strategy, development, and implementation teams. SilverTech’s continued investment in platform mastery ensures clients benefit from powerful, scalable, and future-ready digital solutions built on Xperience by Kentico DXP a cutting-edge technology. 

The New Business Growth Excellence Award reflects SilverTech’s expanding influence and strong growth within the Kentico ecosystem. Over the past year, SilverTech has partnered with new clients across industries including financial services, government, tourism, and utilities—leveraging Kentico to deliver transformative digital experiences that drive measurable business outcomes. 

The Customer Retention Excellence Award underscores SilverTech’s dedication to long-term client success. By combining a customer-first philosophy with continuous optimization and innovation, SilverTech has earned lasting partnerships with brands that trust the agency to guide their digital evolution year after year. 

“These recognitions from Kentico affirm the strength of our partnership and the results we’re delivering for our clients,” said Jeff McPherson, Chief Growth Officer at SilverTech. “We’re proud to be among the top partners driving innovation and measurable growth on the Kentico platform. This recognition is a testament to the hard work of our team and the trust our clients place in us.” 

About SilverTech and Kentico’s Partnership 

As one of Kentico’s longest-standing Gold partners, SilverTech continues to pioneer digital transformation initiatives using Xperience by Kentico, helping organizations modernize their digital ecosystems, enhance personalization, and optimize user engagement through data-driven insights and AI-powered solutions. 

For more information about SilverTech’s award-winning work and Kentico partnership, visit www.silvertech.com.

Categories:

News Kentico

This website uses cookies in order to offer you the most relevant information. Please "Accept & Continue" for optimal site performance.