PERSONALIZATION
PERSONALIZATION DRIVES LOYALTY
Website personalization is no longer a future initiative. It is a smart way to drive customer engagement, conversion rates, revenue growth, and loyalty, today. SilverTech helps organizations leverage data, AI, and modern technology solutions to deliver personalized and relevant experiences that drive real business outcomes. Our experts put personalization and machine learning to work in ways that make all the difference. This includes integrating your website CMS with your CRM or Customer Data Platform (CDP) and third-party data to use predictive analytics to create smart audience segments and anticipate customer needs. With the right personalization strategy, you can discover new persona groups, uncover behavioral, transactional and demographic insights, and deliver personalized content at scale.
BE RELEVANT OR BE FORGOTTEN
A PERSONALIZED BANKING EXPERIENCE
SilverTech partnered with Fiserv Raddon and HubSpot to deliver real-time personalization based upon first party data and AI-driven Key Life Indicators (KLI). Independent Bank’s first-party customer data including products, transactions, and behavioral data along with their proprietary algorithms was leveraged to predict KLIs and segmentation for all its customers. SilverTech created a custom integration and leveraged the data and segmentation to drive personalization and targeted campaigns across the website and email channels within HubSpot.SilverTech Named Digital Agency of the Year by Progress Sitefinity for Second Consecutive Year
12/11/24
Bedford, NH., Dec 11, 2024-- SilverTech, a fast-growing digital technology company with offices in New Hampshire and Indiana, is proud to announce its recognition as Progress Sitefinity’s Digital Agency of the Year for the second year in a row. SilverTech is the only Sitefinity partner to receive this recognition in all of North America. This prestigious award for 2023 and 2024 honors SilverTech’s outstanding track record of performance, innovation, and collaboration in delivering exceptional solutions that drive customer success, streamline business processes, and enhance technology implementations.
Progress Sitefinity, a global leader in digital experience platforms, awards this distinction to its digital agency partners who go above and beyond in implementing innovative solutions and fostering customer growth. SilverTech’s ongoing commitment to client success and technological excellence has solidified its position as an industry leader.
“SilverTech’s award-winning efforts reflect their commitment to innovation and collaboration, enabling organizations to achieve their digital goals with Sitefinity solutions. This recognition underscores their role as a trusted partner in Progress’s mission to empower businesses with powerful, flexible, and user-friendly technology,” said Amiro Millan, Senior Director, Partnerships at Progress.
Notable Achievements in 2024
In 2024, SilverTech launched major custom Sitefinity projects for high-profile brands, including an unnamed, but well-known, global manufacturer of commercial duty and automatic transmissions. These innovative projects exemplify the agency’s ability to deliver cutting-edge digital solutions tailored to unique business needs.
Adding to the celebration, SilverTech’s Director of Engineering, Anoop Sandhu, has been named Sitefinity’s Developer of the Year. Anoop’s innovative engineering and customizations for clients such as PAR have set a new standard for excellence in website and portal development. His thought leadership, in-depth product insights, and dedication to pushing the boundaries of what’s possible also earned him the esteemed ‘Champion Status,’ a title reserved for Sitefinity’s top performers globally. Sitefinity also announced that Anoop has earned Progress Champion status. SilverTech now employs three, out of 20 total, Progress Champions worldwide.
“We are incredibly honored to receive the Digital Agency of the Year award from Progress Sitefinity for the second consecutive year.” said Erin Presseau, Vice President of Marketing at SilverTech, “This achievement reflects the advanced technical capabilities and insightful digital strategies we bring to the table. By helping our clients personalize and simplify often complex challenges with Sitefinity web and portal solutions, we deliver impactful results that drive their success. We are grateful for our partnership with Progress and their continued recognition of our work. We are especially proud of Anoop Sandhu for his well-deserved recognition as Developer of the Year. His contributions underscore the talent and passion that fuel our accomplishments.”
SilverTech has been a Premium Progress Sitefinity CMS/DXP implementation partner for over ten years. The agency has launched more than forty (40) websites on the Sitefinity CMS platform and holds dozens of Sitefinity certifications. The agency recently relocated to Bedford, NH after outgrowing their previous headquarters in Manchester, NH.
About SilverTech
SilverTech is a full-service digital marketing and technology agency that partners with clients to redefine customer experiences and achieve business growth. From award-winning website development to advanced digital marketing strategies, SilverTech creates solutions that help organizations thrive in an ever-evolving digital landscape. SilverTech works with mid-market and enterprise-level customers in financial services, healthcare, manufacturing, insurance, government, retail and association/non-profit industries. For more information about SilverTech’s award-winning services or recent projects, please visit www.silvertech.com.
About Progress Sitefinity
Progress Sitefinity is a leading digital experience platform that empowers organizations to create, manage, and optimize customer experiences across multiple channels. Through its extensive partner network, Sitefinity drives innovation and customer success on a global scale. You can learn more about Progress Sitefinity at https://www.progress.com/sitefinity-cms.
